Advertising for Amazon Brands
Better, smarter Amazon PPC advertising management
You need more than a "PPC Expert."
The problem with hiring an independent consultant or agency just for Amazon PPC management is that campaign optimization alone isn’t enough. Great ad performance doesn’t come from tweaking bids or adjusting budgets in isolation. It comes from a full ecosystem working together.
If your product pages aren’t built to convert, if your images and bullets don’t tell a story, or if your brand feels inconsistent across your catalog, no amount of “PPC management” can fix that. The ads might drive clicks, but they can’t make up for weak listings, poor positioning, or unconvincing content.
Your brand presence on Amazon is only as strong as its weakest link.
Campaign optimization can’t do its job if your product detail pages aren’t doing theirs.
We’ve talked to so many brands who’ve hired “PPC experts” or Amazon advertising agencies, only to walk away disappointed. The reports looked professional, and the dashboards were full of data. But, sales didn’t move the way they expected.
That’s because the biggest problem wasn’t the advertising. It was something their PPC expert couldn’t fix. Maybe the listings weren’t converting because the images didn’t inspire trust. Or, copy wasn’t doing enough to separate the product from a dozen lookalikes. And maybe the A+ content didn’t reflect the brand’s real value. Whatever it was, no amount of bid adjustments could make up for it.
A holistic approach to Amazon advertising... for a lower cost than traditional Amazon PPC agencies
When you hire us to manage your Amazon PPC advertising, that’s what we’ll do.
We’re an Amazon Verified Partner, with a decade of experience in delivering results for happy clients.
But, there’s so much more.
We’re not just PPC experts. We’re also experts in branding, communication, consumer behavior, and demand generation. And, should you need it, we have a full service design team, and we understand the ins and outs of Amazon merchandising really, really well.
That’s why our Amazon advertising management service includes an evaluation of your entire customer journey and expert recommendations for making it better. You can’t have successful advertising if your product detail pages and Amazon Store aren’t as good as they can be.
The Parker-Lambert Method
We’ll start by asking real Amazon customers what they think of your product pages. It’s called consumer insights testing, and there’s no better way to truly understand whether your product pages are doing the best job they can in capturing attention, answering customers’ questions, and persuading them to buy. And, it’s included as part of our service.
Next, we’ll provide a comprehensive report on how your brand presence holds up against your competition, and how well it adheres to Amazon best practices. You’ll get a detailed checklist of action items for improving your content, many of which can be done in just a few minutes.
Then, we’ll work with you to put together a plan for meeting your goals… a plan that works with your requirements for growth, advertising investment, and overall budget.
What You Get
Personalized Attention
You’ll get a dedicated account manager who understands your brand, your category, and your goals.
In-Depth Reporting
Weekly reports with trends across multiple KPIs and metrics, so you know exactly how you’re progressing.
Proactive Management
We’re a partner in your success, and we’ll work every day to help you get to where you want to be.
Our Simple Pricing Model
$350 per month, plus 5% of ad spend
Remarkably, our Amazon advertising management service costs less than most services which only manage PPC performance.
That price is for most Amazon brands, those that sell less than $1 million per year.
If you have a larger Amazon business, we’ll be happy to provide a custom quote.
Want to learn more? Let’s chat.
Limited Time Offer
Want to get started right away? Sign up today and save $100 on your first month of Amazon PPC advertising management.
Schedule a Zoom Call
Let’s have a quick chat to answer your questions and help you determine if we’re a good fit for your needs.
Frequently Asked Questions
What makes your Amazon advertising approach different from a typical PPC agency?
Many agencies only focus on campaigns: bids, keywords, and reports. We go deeper. We connect ad performance to the quality of your listings, images, reviews, and brand positioning, because those are what ultimately convert clicks into sales.
Do you still manage campaigns directly?
Yes, but campaign management is only one part of what we do. We ensure that ads and product pages work together, using data from one to inform improvements in the other.
How do you measure success?
We look beyond ROAS and TACoS. Success means more profit, stronger organic ranking, and sustainable growth across your catalog, not just short-term ad efficiency.
Can you fix poor-performing ads without changing the listings?
Usually not, and that’s the point. Ads drive traffic, but listings drive conversion. We often find that the real gains come from improving the product detail pages first.
A lot of brands come to us because their ad performance has hit a wall, but they’re not seeing the growth and margin metrics that they need.
What if my listings already look good?
We’ll verify that. Sometimes “good” listings still underperform because of mismatched keywords, inconsistent messaging, the lack of a clear value proposition vs. competitors, or missed opportunities in images and copy. We test, not assume, starting with showing your pages to real Amazon shoppers and learning what they like, and what they don’t like.
Do you produce creatives for display ads?
Yes, our dedicated design team can produce everything from product imagery and lifestyle photos to short-form videos for Sponsored Brands, Sponsored Display, and DSP. That said, we’re just as happy working with the assets you already have. Traditional advertising agencies often bundle creative production into large monthly retainers, but that model doesn’t make sense for smaller or emerging brands. We keep it flexible, so you only pay for what you actually need.